Outsourced Artwork Services: Up Your Game, Lower Your Cost

NEW PAPPA MEMBER BENEFIT! Monthly Learning Labs

Outsourced Artwork Services: Up Your Game, Lower Your Cost

Tuesday, February 14, 2023

12:30 to 1:30 p.m.

Scott A. Nussinow MAS

Exec. Vice President, Artwork Services USA

Once considered only for large companies, outsourcing various artwork functions is now preferred for even small-to-medium sized companies. Outsourcing allows you to focus on proactive, sales-centric efforts, while a professional resource manages these back-office functions:

o  artwork validation & manipulation (vectorizing, digitizing, redrawing, etc.)

o  creating quality art files for submission to vendors

o  virtual sample creation, storyboards, flyers, virtual catalogs - and more

Discover the different levels of engagement, along with the strengths and weaknesses inherent in each. Join industry veteran Scott A. Nussinow, MAS for this enlightening and educational presentation, featuring an overview of artwork outsourcing, how it works, and how it can simplify your operations – and your life.  

Learning Objectives:

• Attendees will learn a brief history of how outsourced resources changed the industry for the better
• Attendees will get an understanding of how other industry prof. utilize outsourced artwork resources.
• Attendees will better understand the different types of outsourced artwork resources engagements available to them, including strengths and weaknesses of each.
• Attendees will be encouraged to consider hybrid engagements that best suit their needs, ask specific questions, and find solutions that work for them.